Meta Platform & WhatsApp Terms

1. Meta Lead Ads Integration

When business users connect their Meta Business Manager or Facebook Pages to My Biz Saathi (MBS) CRM, MBS utilizes Meta Graph API webhooks (`leadsretrieval` permission) to capture lead form responses in real time.

• Lead data captured includes user contact information voluntarily provided in Meta Instant Lead Forms (e.g. Name, Phone, Email, City).
• Lead data is routed exclusively into the authenticating business user's private MBS CRM workspace.
• MBS CRM never aggregates, re-sells, or shares Meta lead data across different workspaces or third-party advertisers.

2. WhatsApp Business API Terms

MBS CRM integrates WhatsApp messaging capabilities to enable automated greetings and customer engagement. All WhatsApp communications triggered through MBS CRM must strictly adhere to the following rules:

1. User Consent (Opt-in): Business users must ensure that end customers have provided explicit opt-in consent before receiving automated WhatsApp notifications.
2. Anti-Spam Policy: Sending unsolicited bulk spam, illegal content, or violating WhatsApp Template Guidelines is strictly prohibited and will result in immediate CRM workspace suspension.
3. Opt-Out Support: All automated WhatsApp sequences must respect customer opt-out requests (e.g. replying "STOP" or "UNSUBSCRIBE").

3. Platform Data Protection & Security

In compliance with Meta Platform Data requirements:

• Meta Access Tokens are encrypted and stored in secure, restricted database vaults.
• User data received from Meta is stored in isolated tenant schemas with AES-256 encryption.
• We perform regular security audits to prevent data leaks, unauthorized access, or credential exposure.

4. Data Deletion & Meta Account Revocation

Users can revoke MBS CRM's access to their Facebook / Meta account at any time by accessing Facebook Account Settings › Business Integrations. To request permanent deletion of all Meta lead records from MBS CRM databases, visit our dedicated Data Deletion Instructions page.